![Banner for Exhibition: Paul Rand - The Idealist slash Realist](https://auc-connect.aucegypt.edu/upload/auc/2021/r3_image_upload_300307255_Paul_Rand_PR_Banner_Screenshot_1_1_101914405.png)
Exhibition: Paul Rand - The Idealist/Realist
Details
Graphic design legend, Paul Rand, was among the most influential designers who led the American design reformation wave. When Rand died at eighty-two (1914-1996), his career had spanned six decades, three generations, and numerous chapters of design history. Twenty-five years after his passing, Nagla Samir and Daniel Lewandowski celebrate his work and legacy in the Middle East with a retrospective exhibition and book, with contributions by Jayme Odgers, Tom Hardy, Jessica Helfand, and Bob Burns, detailing Paul Rand's extraordinary thoughts and processes.