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Visualizing Egypt: A Virtual Book Talk

by Public and Community Events

Virtual Book Talk

Tue, Apr 29, 2025

7 PM – 8 PM (GMT+2)

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Join us for a virtual book talk about "Visualizing Egypt: European Travel, Book Publishing, and the Commercialization of the Middle East in the Nineteenth Century" with author Paulina Banas who explores how market forces shaped illustrated publications on Egypt at a time of peak European colonial interest. The book features over 70 stunning illustrations and reveals the complex interplay between art, commerce, and imperialism. The event includes a live Q&A.

About the book:
In the nineteenth century, following Napoleon Bonaparte’s 1798 campaign in Egypt, new possibilities of travel and improvements in printing technology saw an emergence of publishing ventures in France and Britain dedicated to the production of albums and travel accounts featuring images of Muslim Egypt and Islamic architecture and catering to a growing European fascination with the East.

Visualizing Egypt analyzes the context and process of production of these highly illustrated publications, from their conceptualization to the finished product and its afterlife, from marketing to the sales of these books, and from circulation to their reception by nineteenth-century audiences. By tracing the long, arduous, and often risky publishing journeys of the makers of these books, including publishers, writers, and artists, such as the Frenchman Émile Prisse d’Avennes, Paulina Banas reveals a complex terrain of changing market demands, collaborations, and conflicting views, and the unsettled authorship of these works, prompting us to think more profoundly about artistic and intellectual exchange in the world of nineteenth-century Orientalist book production.

Visualizing Egypt considers nineteenth-century book illustrations on Egypt and the “Orient” not merely as expressions of enduring ideology and colonial propaganda, but as representations shaped by the often-overlooked commercial exigencies of the growing publishing industry and the reckless competition within it.

You can read an excerpt from the book through this link: bit.ly/VisualizingEgyptExcerpt

This book will be released worldwide in April 2025 and is available for pre-ordering through major bookstores and online book retailers, or through these links:
Egypt: bit.ly/EGVisualizingEgypt
North America: bit.ly/VisualizingEgyptNA
UK: bit.ly/VisualizingEgyptUK

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