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BoP Markets as a Driver for Inclusive Value Chain and Business Development
Online Event
Registration
Details
In the session, the speakers will talk about 2scale, its objectives and goals, and its work and progress in Egypt. They will also discuss their consumer-centric approach in building relevant products, branding and marketing and distribution techniques. Lastly, the speakers will share their partner stories from Ghana, Kenya, and Ethiopia.
Speakers
Biljana Dabo
Marketing & Distribution Specialist
2scale
https://www.linkedin.com/in/biljana-dabo-902a0888/
Biljana is a multicultural marketing and distribution specialist with 6 years of experience in distribution network development, marketing strategies including implementation and project management. She is an international trade and management graduate from Assas University in France and has been working in Côte d’Ivoire for 5 years. She supports SMEs in Côte d’Ivoire and Egypt for the 2scale.
Milka Shitandi Omukuba
Program Manager
2scale
https://www.linkedin.com/in/omukuba/
Shitandi has extensive experience in sales and distribution to low-income markets in Africa. She has spent over 12 years working with start-ups and SMEs (FMCG, Food) in the private sector to develop innovative sales and distribution strategies in both rural and urban low-income markets.